Whether you want to inspire young readers, teach children's books valuable life lessons, or simply bring joy to children through storytelling, creating a children's book can leave a lasting impact for generations.
But how do you actually write and publish a children's book? In this guide, we'll walk you through the entire process—from idea to publication—so you can bring your story to life and into the hands of eager young readers.
What Makes a Great Children's Book?
Before you dive into writing, it's important to understand what sets a great children's book apart:
✅ Simple, Clear Language
Kids need to understand the story without getting lost in complicated words or sentences.
✅ Memorable Characters
Children connect deeply with characters. Make yours lovable, funny, relatable—or even magical!
✅ A Strong Theme or Message
Many great children's books teach lessons about kindness, courage, friendship, or curiosity.
✅ Engaging Illustrations
For picture books especially, illustrations are just as important as the text. Visuals help bring the story to life.
✅ Rhythm and Repetition
Rhyme, rhythm, and repetition help children follow the story and remember it.
Step 1: Choose the Right Age Group
Children's books are divided into age categories, and the format, length, and language level depend on your audience. Here's a quick breakdown:
Age Group | Book Type | Word Count |
---|---|---|
0–3 | Board Books | 0–300 words |
3–5 | Picture Books | 300–800 words |
5–8 | Early Readers | 800–2,000 words |
7–10 | Chapter Books | 1,000–10,000 words |
8–12 | Middle Grade Novels | 20,000–50,000+ words |
Choosing the right category helps you tailor the language, story complexity, and layout of your book.
Step 2: Write Your Story
Now it’s time to bring your imagination to the page.
Tips for Writing a Children’s Book:
Start with a strong opening that hooks the reader right away.
Keep the story simple and focused—avoid subplots.
Use dialogue to reveal personality and emotion.
Include a clear conflict and resolution.
Make sure your ending is satisfying and age-appropriate.
Step 3: Edit and Refine
Once your draft is complete, step away from it for a few days. Then come back and read it with fresh eyes.
Consider:
Reading it out loud—does it flow well?
Asking for feedback from parents, kids, or other writers.
Hiring a children’s book editor who understands age-appropriate storytelling.
Step 4: Illustrate Your Book
If you’re creating a picture book, illustrations are key.
Options for Illustrations:
Hire a professional illustrator (through platforms like Reedsy, Fiverr, or Upwork).
Use royalty-free illustrations (less common for full children’s books).
Illustrate it yourself (if you have the skills).
Ensure your text and illustrations complement each other and follow standard page layouts (usually 32 pages for picture books).
Step 5: Choose How to Publish
You have two main options for publishing your children’s book:
? Traditional Publishing
Submit your manuscript to publishers or agents.
They handle editing, design, printing, and distribution.
You may receive an advance and royalties.
Cons: Highly competitive, longer timelines, less control.
? Self-Publishing
You control the entire process.
Publish digitally or in print through platforms like:
Amazon KDP
IngramSpark
Barnes Noble Press
Keep more profits and rights.
Self-publishing is especially popular for children’s book authors who want creative freedom and quicker turnaround.
Step 6: Print and Distribute
For self-publishers, print-on-demand services like Amazon KDP make it easy to sell physical copies. You can also create ebooks or interactive apps for tablets and phones.
Distribute through:
Amazon
Local bookstores (via IngramSpark)
School visits and events
Your own author website
Step 7: Promote Your Children’s Book
Marketing a children’s book is about connecting with both kids and their parents or educators.
Effective Marketing Ideas:
Build a website and author brand
Host virtual or in-person read-aloud events
Offer your book to teachers and libraries
Use social media (Instagram, Facebook, TikTok)
Run Amazon or BookBub ads
Reach out to parenting bloggers and influencers
Final Thoughts
Publishing a children's book may seem like a big challenge, but with the right steps and tools, it's absolutely achievable. Whether you're writing to educate, entertain, or inspire, your story has the power to shape young minds.
Start with a great idea, polish your work, and choose the publishing path that suits your goals. The world is waiting for your story—and young readers are ready to discover it.