Let me show you some compelling reasons why you should have a blog to enhance your freelancing career and how you can diversify your income stream if you have a blog.
These days, lots of newbie freelancers are entering these freelance marketplaces, and most of them are trying their best to prove their abilities and skills. No matter how experienced you are or how many years you've been with these freelance marketplaces, you still have to compete with other freelancers. Most importantly, nowadays, buyers aren't only checking your profile to judge your skills; they often look over your other online portfolio or blogs to verify your real expertise and seek more work samples to ensure a satisfying hiring process. As buyers are here to build a business using freelancers like you, you must allow them to hire effectively by showcasing the skills they're looking for.
There are several more important factors to consider that should convince you to create a blog as soon as possible.
Some reasons why every freelancer should have a blog:
Better Virtual Exposure: If you have a blog related to the skills that you're providing to your clients, your hiring rates could skyrocket. By adding your Blog's URL to your marketplace's Portfolio, buyers can easily check your blog and evaluate your practical and broad knowledge about the services you're providing.
A Platform to Show What You Know and What You Can Freelance: In a blog, you can write in detail about what you know regarding your skills. Your practical and step-by-step guides on various "How To" topics can create an instant positive impression on potential buyers.
Work Samples Without Boundaries: In your blog, you can accumulate all of your completed works as a showcase so that buyers can easily check how many projects you've completed related to the skill they're looking for. Each new blog post related to your expertise will add significant value to your freelancing profile.
Industry Expertise: You can become recognized as an industry expert by maintaining a blog and regularly posting about your abilities. Regular tutorials on particular subjects can only be given by experts, and that's precisely what you should be doing.
Expand Your Network Meet Like-Minded Freelancers: Other freelancers who are learning your talents will come to your blog regularly to find content if you establish your own. They will leave comments on your posts, which is an excellent opportunity to impart your knowledge to them. This is a great opportunity to expand your network and connect with like-minded freelancers, which could lead to new buyers.
Establish Authority in Your Niche: Regular blogging establishes you as an intellectual leader in your field and shows your commitment to your profession. Opportunities for public speaking, invitations to guest post, and other career advancements may result from this position of power.
Make money from your blog: To have a varied source of income, you can make money from your blog in addition to freelancing by using Google AdSense and other affiliate networks. You won't have to worry about missing a day of client work because your site can make money through affiliate networks or ads.
To maximize your freelancing potential, visit MrSolvo - your ultimate stop for freelancing success. So, I urge you to create a blog today and start putting yourself out there into this virtual world to earn substantially more than you do now!